In the radiant showroom, buying a used car is a luxurious experience
Bilia Olari
Location: Espoo, Finland
Completition year: 2020
Area: 7234 m² (expansion 1205 m²)
Client: Sagax Finland Asset Management Oy
Photos: Mika Huisman
When Volvo updated its store concept, the Volvo dealer Bilia’s Olari branch underwent a renewal. The building was expanded, and service facilities, as well as the sales of both new and used cars, were brought closer together. With the renovation, the buyer of a used car can enjoy the same luxury as the buyer of a new car.
The radiant building is distinctive and easily recognizable, almost like a landmark. The glazed white facade and clear display windows also attract the attention of passing customers. The wooden entrance of the showroom is like a warmly glowing lighthouse, inviting visitors inside the exhibition space.
The showroom is a high-ceilinged space resembling a street. Next to the ‘street,’ there is a warmly inviting living room where customers can wait for their car delivery and, if desired, observe the progress of the service through the window. In addition to the lounge-like waiting area, Volvo also provides customers with workspaces: if needed, customers can stay to wait for their car for the entire day. The building also features a designated area for the delivery of new cars. Receiving a car in such elegant surroundings creates a luxurious feeling for the customer.
A solar panel system was installed on the roof of the expansion. As part of the renovation, the courtyard area was paved, and parking spaces were expanded.
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